Privacy Policy
Effective Date: 17/08/2025
At Sam West Football Development (SWFD), your privacy is important to us. This privacy policy explains how we collect, use, share, and protect your personal information when you interact with our website or services, in line with UK data protection laws including the UK GDPR and Data Protection Act 2018.
1. What Information We Collect
We may collect personal information that you provide directly to us or that is automatically collected through our website:
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Information you provide: Name, email address, phone number, school details, and any information included in messages or forms you submit.
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Automatically collected information: IP addresses, browser type, website usage data, and cookies.
2. How We Collect Information
We collect information when you:
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Complete a contact form or send us a message via email.
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Sign up for our newsletter or updates.
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Book or register for coaching sessions through our website.
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Use our website, which may automatically collect technical data using cookies or analytics tools.
3. Why We Collect Your Information
We use your personal information to:
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Respond to your enquiries and provide requested services.
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Administer bookings and coaching sessions.
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Send updates, newsletters, or marketing materials (with your consent).
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Improve our website and services.
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Comply with legal obligations.
4. How We Store, Use, and Share Information
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Storage: Your data is stored securely using encrypted systems and access is restricted to authorised personnel only.
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Use: Data is used solely for purposes described in this policy.
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Sharing: We do not sell your data. We may share information with trusted third-party service providers (e.g., Wix, email platforms, or payment processors) to facilitate bookings or services. Legal authorities may be given access to data if required by law.
5. Communication
We may contact you via email, phone, or text message for:
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Booking confirmations and session updates.
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Newsletters or promotional content (only if you have opted in).
You can unsubscribe or opt-out at any time by following the links in our communications or contacting us directly.
6. Cookies and Tracking
Our website uses cookies and similar tracking tools to improve user experience, monitor traffic, and support analytics.
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These may include Google Analytics or Wix’s built-in tracking tools.
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Cookies do not store sensitive personal data.
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You can manage or block cookies through your browser settings.
7. Withdrawing Consent
You have the right to:
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Request access to your personal data.
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Correct or update your data.
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Withdraw consent for us to process your data.
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Request deletion of your data.
To exercise these rights, please contact us using the details below.
8. Updates to this Privacy Policy
We may update this policy periodically. Any changes will be reflected on this page, with the effective date updated accordingly.
9. Contact Us
If you have any questions or concerns about this policy or your personal data, you can contact us at: